'Fifty Shades of Grey' finds love with record box office weekend

Written By limadu on Senin, 16 Februari 2015 | 08.37

Universal Pictures' erotic thriller set records at the cinema this weekend, hauling in $81.6 million over three days.

That makes "Fifty Shades" the biggest opening ever for a film on the combined Valentine's Day and Presidents Day weekend.

The box office love is expected to continue into Monday, which is a holiday for many people.

Industry analysts are projecting the film's four-day holiday haul to be roughly $90 million.

The film's $80 million three-day total crushed the previous record holder, the 2010 rom-com "Valentine's Day," which brought in $63.1 million over four days.

Fiftty Shades of Grey

"Fifty Shades" also nearly broke another record. It came in just shy of 2004's "Passion of the Christ," which opened to $83.9 million, the largest February opening of all time.

The sexy film starring Dakota Johnson and Jamie Dornan also had a huge Valentine's Day with it bringing in $36.7 million on Saturday alone.

This is the largest single-day box office gross in the history of February, which makes sense considering that the film was heavily marketed as a Valentine's Day rendezvous.

While the box office numbers were record breaking, audiences didn't take much pleasure in actually watching the film.

Movie-goers gave "Fifty Shades of Grey" a less than loving CinemaScore rating of C+.

CNNMoney (New York) February 15, 2015: 1:50 PM ET


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